WriteSound Creative specialises in the scripting, sourcing and production of radio adverts that deliver results.
Strong, targeted creative, played the right amount of times (at the right time of day, week, month, season) on a radio station or digital platform that matches your customer profile, will give you excellent results.
The cost of radio advertising can vary from production costs to station and length of commercial, however, it’s a fact advertisers get a great return using radio – and that’s from the industry bods at RadioCentre.
As part of a media mix, radio advertising currently delivers an average return on investment of £7.70 for every £1 spent.
Imagine you’re in a brand-new Ferrari…
You really want to turn some heads…
You pull up outside a restaurant in Monaco … and no one sees you. Not a solitary soul… because it’s 3 o’clock in the morning and it’s dark.
At WriteSound Creative we LOVE to make great radio ads for businesses – but an ad is only as good as the airtime schedule in which it appears.
It is all about the time and place (or radio station in this case)
Yes, you can buy airtime directly from a radio station, but remember, they are there to sell you the brands and products in their portfolio only. They are specialists – but not impartial.
Speak to us and we can hook you up with several trusted partners who specialize in buying radio airtime – on a completely independent, unbiased basis.
We all know how incredibly powerful music can be and it plays a huge part in all our lives. It evokes memories, takes us back to a place or time, makes us think of a person.
Music can make us feel happy, sad, thoughtful, confident, scared, silly… And it can do the same for your brand too.
Music is an amazingly effective way to position your business in the minds of customers.
How do you want people to feel about your business?
That you are high end, exclusive, safe and secure, great value, traditional, contemporary…
Music can do this.
This is the posh phrase for what is commonly referred to as ‘a jingle’
An original piece of music created specifically for your brand.
I’m sure you have sung the name of a website or found yourself reciting the phone number of an insurance company in the past! This is the power of bespoke music!
WriteSound Creative works with a network of composers to produce a memorable piece of music that positions your brand perfectly and stands out on radio, TV or online.
Simply put. Using a piece of famous music that already exists in your advertising
Rock, pop, soul, RnB, disco, dance…
From Stevie Wonder to the theme from Thunderbirds – we’ve licenced all sorts!
Using a well-known piece of music will give you instant standout and credibility on air.
You might want to use an original recording… perhaps you would like a more modern take on a classic… you might even want to parody a well-known lyric to fit your brief / brand
We work with music publishers, labels, and musicians to make licensing very straightforward.
WriteSound Creative is proud to hold a license to use music from the EMI Production Music Library
A resource of literally thousands of pieces of commercial music from every genre you could think of.
Our combination of in house talent and specialist partners throughout the UK means we can create video for any use; TV commercials, customer testimonials, product videos, explainer animations, social media and more. We combine technical skill with creative flair and shrewd advertising savvy to create videos that are on brand, on target, and on budget.
A well-known actor or celebrity can add real weight to your campaign, service or offer. We have cast and written for stars of stage, the big screen, sport – even reality TV! We work with most of the UK’s premium voice over agencies and have a network of great contacts you can call upon too.
We’ve worked with WriteSound Creative for 7 or 8 years and they’ve helped us to become one of the most well-known home improvement companies in the North East. Starting out creating our brand on radio, with a campaign of effective ads – using a celebrity voiceover and producing a very catchy jingle – to more recently helping create and manage production on our ongoing series of TV commercials which really have transformed our business. They are an invaluable partner of the Kitchens Plus stable of brands
Managing Director - Kitchens Plus Ltd
WriteSound Creative offer us an excellent combination of industry knowledge, professionalism, and great creative ability. What stands out is their reliability – I know I am always going to get an effective, considered and well written radio script to meet our brief. The end product is always delivered on time with the highest production values – including handpicked music and voices to suit our brand perfectly. It is very reassuring working with WriteSound – they make radio advertising very easy. Highly recommended
Group JT Managing Director – Drive Motor Retail Ltd
We have worked closely with Write Sound Creative for a number of years. They take time to listen to our objectives and provides a range of creative solutions that are always to brief. They are creative thinkers who goes above and beyond to ensure ads are on brand and appropriate for digital and traditional platforms
Head of Marketing and Recruitment - Newcastle College
Together we create advertising, marketing and branding campaigns that work and content that engages. Tell us your dream and we'll make it our goal.
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